Debenhams International

Debenhams is leading international, multi-channel brand with proud British heritage which trades out of 240 stores across 28 countries. Most stores are in the Great Britain and Ireland, then international franchise stores in Europe, Asia and North Africa (including Czech Republic, India, Iran, Malta, Kazakhstan, Azerbaidzhan, Turkey, Cyprus, Romania, Indonesia, Philippines, Iceland, Vietnam, seven countries in the Middle East).

HISTORY
In 1813, the name DEBENHAMS appeared for the first time and was originated by incorporating two families, Clark and Debenham in London - Wigmore street. The business expanded incorporating whole range of retail stores all over the country, including production lines for textile manufacture.
In 1905, Debenhams Ltd was established and the company opened its first department store.
In 1928, the involvement of the Debenham family finally ended and the business became a public company for the first time.
From 1985 to 1998, Debenhams was part of the Burton Group. During that time the business was repositioned with the introduction of exclusive merchandise – most notably Designers at Debenhams which was launched in 1993 – and a significant increase in the number of stores. In 1997 the first international franchise store opened in Bahrain.
In 1998, following demerger from the Burton Group, Debenhams was listed on the London Stock Exchange until 2003 when it was acquired by Baroness Retail Ltd.
In May 2006, Debenhams plc returned to the London Stock Exchange. In September of that year, the company acquired nine stores from Roches in the Republic of Ireland, all of which have since been rebranded as Debenhams stores.

TODAY
Debenhams has a successful own brand portfolio of approximately 55 own brands (such as Debut, Maine New England, Red Herring and Thomas Nash) including 25 Designers at Debenhams brands. The Designers at Debenhams range offers customers exclusive product lines at mainstream prices by designers such as Jasper Conran, Julien Macdonald, John Rocha and Matthew Williamson.



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